Smart Help allows fans to submit an enquiry about their order directly through their MyAccount and uses automations to route the fan to the answer they are looking for as quickly as possible.

All support requests are linked directly to orders, so we’ve waved goodbye to fill-in forms and replaced with drop downs and a message box for a better user experience.

Thanks to the clean data that Smart Help provides we can respond to fans much more efficiently, freeing up our Fan Support team to focus on the more complex enquiries that need a bit more attention.

The benefits don’t stop there. This new technology will help us learn more than ever about exactly what fans want and need from us, so we can continue our world-class service.

Want to see how it works? Click here to view the instructions on our help desk.

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Andy White, Freelance WordPress Developer London