In fact, you can offer merchandise, albums, charity donations and cross sell other events at several points in the customer journey on Universe.
1.Add merch photos, album packshots and other logos or artwork on the event page and add information of your offering in the description.
2.Offer a bundle as a ticket type combining your live stream with merch or an album.
Upsell merch, albums, events and donations to add on to the live stream ticket
3.If a fan agrees to receive marketing communications from you, you can email them with details of merchandise, albums, other events or whatever you have on offer before, during or after the event.