On Friday 6 December, we hosted a Junior Booker & Agent assistant mixer at Ticketmaster HQ.

Hosts, Bonita McKinney (Ticketmaster) , Alex Ampofo (Metropolis) & Olivia Strang (United Talent Agency) concocted the idea during a gig at the Roundhouse spotting a gap in the Christmas calendar for the execs working “behind the scenes”.

The event brought together over 70 representatives from major companies across the business Academy Music Group, Big Bear Management, BIMM, CAA, Kilimanjaro Live, Live Nation, Metropolis Music, Music Venue Trust, Paradigm, Primary Talent, United Talent Agency, William Morris Agency & X-ray Touring.

Live Nation’s Andy Copping kindly donated Download Merchandise for possibly the largest game of pass the parcel ever played & Paradigm reigned victorious at our Beer Pong tournament.

“We’ll definitely be hosting more parties through-out the year as it is so important to meet your peers and help support each other grow in this industry. We even had Arlo Parks, one of our New For 2020 Artists and her manager come down to support the event.”

Bonita McKinney – Ticketmaster

“We felt quite passionately about bringing together assistants and execs from companies we regularly cross-collaborate with, which was massively successful! Cannot wait to curate more events like these in 2020.”

Alexandra Ampofo – Metropolis

“In such a social media focussed world, we wondered how we could work with so many different people within our own industry and not be able to put a name to a face. What better way to change this than with Christmas joy and wine… lots and lots of wine.”

Liv Strang – UTA