A chilly Saturday morning in the depths of January may not seem like the ideal time for the great and the good from across the group travel industry to come together as one, but that’s exactly what happened last month as Excursions 2015 rolled in to town at North London’s Alexandra Palace. Regarded by many as a ‘must-attend’ in the exhibition calendar, Excursions attracts over 2000 hardy souls all with one aim in mind – buying group tickets.
Attending for the first time in 6 years, Ticketmaster Groups took up residence in a high-footfall spot of the hall and our small but perfectly formed stand was manned by two of the hardiest souls in the business – Adam Barr (Groups Accounts Manager) and Warren Humphries (Groups Marketing Manager). There was a huge array of exhibitors, from ticketing agents and tour operators to attractions and events.
Prior to the event, everyone who I told we were attending said that we were in for a busy day – they weren’t wrong. From the moment the doors were flung open there was a relentless stream of people filtering up and down the aisles. At the Ticketmaster Groups stand we barely had five minutes to nip away for a cup of tea before the queue started building, people wanting to chat to us about the events we have available, the services we offer and why they should get their tickets from us.
We spoke with many people throughout the day, people who book through us occasionally, people who hold accounts with us, and people that didn’t even know we exist, and we can happily say that it was well worth attending. The event generated a good selection of leads, many of whom we have had very positive dialogue with, and we can say for sure that we’ll be making a return in 2016.
But Excursions was just the start of the Ticketmaster Groups travelling circus in 2015. Throughout the year you’ll find us at Best of Britain and Ireland (11/12 March, NEC Birmingham), The Education Show (19-21 March, NEC Birmingham), Great for Groups (29 April, Kempton Park, Surrey) and the Group Leisure Show (22 October, NEC Birmingham). Come join us for a chat!
